Industry News
Bearing sales market opportunity
2022-03-24

Data from relevant monitoring organizations show that in the first half of this year, the growth rate of bearings was better than that of other hardware industry categories, and the market size was 35.6 billion yuan, an increase of 1/10 year-on-year. However, compared with the 3/25 increase in retail sales in the same period last year, the growth rate of the bearing market in the first half of this year has entered a downward range. Market segment The company seeks benefits from high-end intelligence, and with the fall in product prices, the company's profit is further tightened. Therefore, mainstream brands have begun to explore and try intelligent development paths. Regardless of the intelligent development of a single product, or the system construction between multiple categories, bearings may become the next outlet.

In the future, challenges and opportunities will coexist in the bearing market. In the current economic downturn and the market downturn, it is truly amazing that bearings can maintain a continuous increase. "Compared with other hardware industries, there is still a rigid need for bearings." Industry insiders analyzed. Now, compared with the increasingly full traditional big hardware industry market, the popularity of bearing products in the company has brought a lot of room for growth to the bearing market. However, there are challenges along with opportunities. It is undeniable that the increase in the bearing industry in the first half of the year was mainly due to the adjustment of industrial structure and market structure, rather than the overall increase in market demand. The backside of this increase is that brand companies are increasing, while small and medium-sized companies are increasing. No-name companies are being eliminated from the market.

Therefore, in terms of the current market environment, even if good results have been achieved, bearing brands still dare not slack off. "We will work closely with channel dealers to sprint sales." Industry insiders who have been engaged in bearing sales for many years said that for bearing companies, in the upcoming Golden Week, there will be another battle for bearing brands.